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What Does Facebook Do With Your Data? An In-Depth Look

These are a few methods Facebook utilizes your data: 

Facebook modifies the user experience, such as recommending videos to view or groups for participation Our Products constantly upgrade at Facebook through utilizing details about their usage and other related activities on your device if our app fails At Facebook, we keep people secure in our products by curbing harmful actions If permitted by you, posts regarding the services currently used or possibly preferable will be forwarded from us Abetment during emergencies and furtherance of technology worldwide occur due to research conducted using collected information."

Facebook use information to provide a personalised experience to you, including ads, along with the other purposes that Facebook explain in detail below.

For some of these purposes, Facebook use information across their product and across your devices. The information that Facebook use for these purposes is automatically processed by their systems. But in some cases, Facebook also use manual review to access and review your information.

To use less information that's connected to individual users, in some cases Facebook de-identify or aggregate information or anonymise it so that it no longer identifies you. Facebook use this information in the same ways Facebook use your information as described in this section.

Here are the ways Facebook use your information:

  • To provide, personalise and improve their products

Facebook use information Facebook have to provide and improve their . This includes personalising features, content and , such as your , , Stories and ads. Facebook use  that you choose to provide for these purposes, but not to show you ads.
To promote safety, security and integrity
Facebook use the information Facebook collect to help protect people from harm and provide safe, secure products.

  • To provide measurement, analytics and business services

Lots of people rely on their products to run or promote their businesses. Facebook help them measure how Facebookll their ads and other content, products and services are working.



  • To communicate with you

Facebook communicate with you using information you've given us, such as contact information you've entered on your profile.


  • To research and innovate for social good

Facebook use information Facebook have, information from researchers and datasets from publicly available sources, professional groups and charitable groups to conduct and support research.


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